With TreeHouse I was faced with the task of creating an identity for a rental house. Rather than creating a brand for the building, I created a brand around the getaway experience, complete with park style maps of the property's surroundings.
Unencumbered by any non-essential elements, Futura makes use of basic geometric proportions with no serifs or frills.
Year: 2017
What I did: Logo, identity, brand packaging.
Type: Architecture identity.
Renders done by Instarender
